Do It Right (Deliverability)
A parody of Shake a Tail Feather by Blues Brothers
A cautionary tale about the sender who bought a 100,000-lead list and learned the hard way why spam traps, blocklists, and tanked sender reputation can't be undone with a high open rate. The narrator delivers a step-by-step intervention covering list hygiene, IP warmup, and reputation monitoring — because doing it right beats starting over.
3:28
Duration
Verse
Well, I heard about that sketchy list you've been emailing all over the neighborhood
You bought a hundred thousand leads and you really thought you could
Well, I know that your open rate was out of sight, but the spam trap's the thing tonight
But if you had just asked me, baby, I would've shown you how to do it right!
Pre-Chorus
Do it right (Uh-huh)
Do it right (Do it right)
Warm it up
Send it right
Send it right!
Chorus
Aw!
Fix it, clean it, clean it, clean it, clean it, baby!
Hey, we gotta scrub the list!
Clean it out, baby!
Hey, you're on the blocklist, yeah!
Post-Chorus
Start over, let me see you check your sender rep'!
Start over, let me see you check your sender rep'!
Come on, let me see you check your sender rep'!
Come on, let me see you check your sender rep'!
Chorus
Aw!
Fix it, clean it, clean it, clean it, clean it, baby!
Hey, we gotta scrub the list!
Clean it out, baby!
Hey, you're on the blocklist, yeah!
Post-Chorus
Start over, let me see you check your sender rep'!
Start over, let me see you check your sender rep'!
Come on, let me see you check your sender rep'!
Come on, let me see you check your sender rep'!
Outro
Aw!
Come on!
Come on, sender!
Come on!
Yeah, come on, babe, alright!
You bought a list!
Now it tanked!
Authentication missing!
Now your domain is spanked!
Ah, where's your DMARC?
Hey, hey, DKIM!
And, uh, what about the SPF?
You hit the Spamhaus!
What about the opt-ins?
Oh, the hard bounces!
Come on, let's clean the list!
Aw!
Fix it, clean it, clean it, clean it, clean it, baby!
Fix it, clean it, clean it, clean it, clean it, baby!
About This Song
This is a humorous parody of “Shake a Tail Feather”. This work is intended as a parody for comedic purposes, created in the spirit of the “right to parody” recognized in France under Article L. 122-5 of the Intellectual Property Code. The goal is not to harm the original work, but to create a new, transformative, and comedic piece.
Original Credits
Song: “Shake a Tail Feather” by Blues Brothers
Songwriter: Otha Hayes, Verlie Rice, Andre Williams
© Original song rights to respective holders. No infringement intended.
Parody Work
Lyrics: Inbox Senders Club & AI
Music: AI